About the New Civil Liberties Alliance
The New Civil Liberties Alliance seeks an experienced communications and marketing professional who shares NCLA’s passion for restoring constitutional constraints on the Administrative State. NCLA is a nonpartisan, nonprofit civil rights group founded by prominent legal scholar Philip Hamburger to protect constitutional freedoms from unlawful administrative power. NCLA’s public-interest litigation and other pro bono advocacy strive to take away the tools and tactics state and federal agencies use to violate people’s civil rights, and to foster a new civil liberties movement that will help restore America’s fundamental rights.
Job Summary
The Director of Communications and Marketing plays a crucial role in planning, executing, and managing communications and marketing strategies to promote NCLA’s mission. This role requires a blend of strategic, creative, and analytical skills to effectively transmit our message to target audiences and enhance our brand.
This position reports directly to the President of NCLA and will work from NCLA’s Washington, DC headquarters. (There is currently an interim director serving in this position.)
Total compensation for this position is market-driven and based on a candidate’s level of experience. It will include health care, PTO, 401(k), and many other benefits.
Responsibilities
The Director provides counsel to the firm and to its clients on public relations and marketing, as well as manages related project execution and quality control.
- Public Relations: Cultivate relationships with media outlets and journalists.
- Content Creation: Create compelling and engaging content for various marketing channels, including social media, videos, podcasts, email campaigns, and print materials. Ensure the success of NCLA’s new website. Advise leadership on how to distill complex legal information into meaningful and powerful messages.
- Marketing Strategy: Oversee market research (via staff/vendors) and competitor analysis to identify trends, opportunities, and threats.
- Digital Marketing: Manage digital campaigns, including SEO, SEM, email marketing, and social media advertising. Monitor and analyze campaign performance, making data-driven adjustments as necessary.
- Brand Management: Ensure brand consistency and integrity across all communication channels.
- Analytics and Reporting: Track and report on key marketing metrics to assess the effectiveness of campaigns.
- Budget Management: Manage marketing budgets, ensuring cost-effective strategies and optimal allocation of resources.
The Director must be able to successfully lead an existing team (Multimedia Manager, Communications Specialist, and Digital Media Associate) and position the department to support the $5M, 25-person organization as it evolves and continues to grow.
Internally, the Director will work closely with the Director of Development, Director of Engagement, and Director of Operations to identify their communication and marketing needs and execute strategies to meet those needs. Externally, the Director will act as a liaison to counterparts at other groups with which NCLA works on cases or projects.
The Director should be able to work with minimal direct supervision, while proactively seeking executive input whenever the situation warrants it.
Requirements
- Passion and support for the organization’s mission
- Eight years of experience in communications and marketing
- Experience cultivating and growing social media platforms
- Four years of experience managing communications professionals and vendors
- Strong leadership, public speaking, and presentation skills
- Top-notch interpersonal skills and demonstrated capability to cultivate media relationships
- Exceptional project management and organizational skills
- Ability to multi-task on numerous projects in both collaborative and independent situations
- Strong writing and copyediting skills
- Proficiency in digital marketing tools and analytics platforms
- Set of contacts in the national media and/or legal media space strongly preferred
- Experience managing projects in public policy and non-profit industry a plus
- Familiarity with legal principles is a plus
- BA/BS in journalism, communications, or related field preferred
Competencies
- Creativity and Innovation
- Strategic Thinking
- Communication Proficiency
- Teamwork and Collaboration
- Analytical Skills
- Adaptability and Flexibility
Application Process
Qualified candidates should submit the following application materials (in order) in one PDF document:
- A cover letter addressing your philosophical interest in NCLA and this role, as well as your desired salary range
- Résumé
Applications should be submitted to Talent Market via this link:
https://talentmarket.org/candidates/apply-for-your-dream-job/
Questions can be directed to Claire Kittle Dixon, Executive Director of Talent Market, who is assisting with the search: [email protected].
Only direct applications will be considered. No phone calls, please.
Talent Market is a nonprofit entity dedicated to promoting liberty by helping free-market nonprofits identify talent for critical roles. We provide consulting and recruiting services at no cost to 501(c)3 nonprofit organizations that clearly and directly focus on advancing the principles of economic freedom, free enterprise, free trade, free speech, property rights, rule of law, and limited regulation.
